A tight financial system forces an aggressive activity marketplace. What people at the moment are locating is that they’re competing for administrative jobs with over-knowledgeable and over-qualified job candidates.

Now is the time to show up the warmth of your resume.

If you have not written a resume for a while, or discover yourself in the midst of a layoff, or need to red meat up what you already have, those recommendations will help develop that opportunity.

My former employer obtained over 2 hundred resumes an afternoon. My task was to split the ‘right’ from the ‘awful.’ It is an obtained ability to study a resume by using dragging your finger down the middle of the resume web page and determining if it goes into the in-basket or the circular document.

Just as critical as they’re now, they had also been as a minimum that essentially returned then. Key Words. I am speaking about key phrases; besides, back then, they had been referred to as “Power Words.” Most professional resume readers can choose to preserve a resume in less than minutes. Your resume had better be true for that best cause. Right now, for each one job beginning, there are a hundred PLUS resumes and applications growing to become in – And the ones facts handiest rely on if the job isn’t always marketed.

If you have not considered beginning your very own commercial enterprise with the aid of now, then you might deliver it a toss to look if it’d be really worth your while. The motive is due to the fact this economic system is great to start a business in. You are allowed many more opportunities to look if you can be triumphant or no longer. You get extra possibilities to fail in this sort of financial system, and the failure ‘consequences’ aren’t as rigid as they are in a thriving financial system.

The first-class way to be successful is to gain as many disasters beneath your belt as you could. A sure direction to success is by using one failure at a time. Just like my golf trainer instructed us, “The satisfactory game you have is due to the fact you’re moving forward – Always be shifting forward!”

But, for people who are more interested in getting their resume prepare (you may want it on your business plan besides – while you begin your very own business), here are some killer guidelines.

1 – Write excellent content material. No, now not tale-telling content material – Great content! Use words you would use which are descriptive, now not stupid (uninteresting). If you need assistance, use a few loose internet keyword gears like Google Free Keyword Tool.

Write down a list of the matters you probably did for every one of your jobs – You’ll want as a minimum 4 most important points in step with the process. Think about what you actually did in a manner that helped your business enterprise. This is slow to polish, so you higher make your words matter. Words are frequently the most effective armor you have to get your foot in the door.

Example: BEFORE

SKILLS:

TEAM PLAYER
WORK WITHOUT SUPERVISION
WROTE EMPLOYEE MANUALS

Example: AFTER

SKILLS:

Effective Team Director For Multi-Cultural Environment
Established Validity in Successful Team Projects
Awarded Direct Supervision Of Work Projects To Prosperous Completion

Implemented Superior Supervision Techniques Resulting In Completion of Projects On Time And Under-Budget, Saving Company Revenues a mean of 8 percent according to project. Streamlined Employee Manuals to Increase Company Efficiency, ensuing in 22.Three percent financial savings in payroll charges.

Don’t make things up – Big “No-No,” and you may get slapped for it in an interview state of affairs. Use records every time you could to make a visual photo factor approximately how you figure. Most resume readers see phrases in pictures, and they prefer numbers. I can’t think about a phrase – Lookup a synonym on the net.

TIP – Market yourself as in case you were your personal product. If you were in fee of something or someone – Payroll, for example, do not say you were a payroll manager. Write your name down in extra descriptive terms – Payroll Specialist For 50-employee Technician Unit.

2 – Resume Design Format has to be sharp and steady. Read your resume repeatedly to check for typos and rancid alignments in spacing, tabs, bolding, dates, consistency. If you say you be aware of detail and leave out even one of these objects – your resume goes inside the circular document.
It would help if you avoided the visible litter that forces the eyes to bypass jaggedly along with your resume – the examination should be clean and clean without skips to snag the eyes away.

Let any other man or woman read your resume before you send it to all and sundry. A second set of eyes will constantly catch the one’s belongings you omit.

Good Example: Good spacing, plus this resume reads well and is simple on the attention to observe down the page without interruption or changing spacing sequences or different visual cues.

EXPERIENCE:

Catering Business Owner 2005-2010 Newport, California
1. Job Responsibility
2. Job Responsibility
3. Job Responsibility
4. Job Responsibility

Dog Walking Business Owner 2004-2005 Ensenada, California
1. Job Responsibility
2. Job Responsibility
3. Job Responsibility
4. Job Responsibility

POOR EXAMPLE: Spacing, tabs are jagged (be aware spacing too – see dashes among years – 1 have spacing and 1 does now not), indents – All are uneven and inconsistent formatting leaves the reader hopping across the page like a bunny. The impression you depart an enterprise is which you are lazy, unreliable, and excessive upkeep. Business owners and Human Resource employees do no longer have time to decipher sloppy resumes.

EXPERIENCE: (poorly spaced, typos, grammar, punctuation, and so forth.)

Dog Walking Business Gurhl 2004 – 2005 Ensenada, California

1 Job Responsibility
-Job Responsibility
three Job Responsibility

– Job Responsibility

3 – If you conflict to discover the right words, then take the job description you’ve got, take the words from that description, and duplicate those identical words in your resume. Trained eyes are seeking out that type of record.

TIP – State and Federal task applications are notorious for using this technique in deciding on activity candidates to interview.

If you certainly do no longer have the revel in but have an applicable experience that prepared you for that process duty – Put it down.

It is known as transferable talents, and those skills can preserve you inside the applicant pool or get you tossed out. If the abilities you positioned down are NOT, in reality, transferable, then you’ll appearance ignorant and lacking the right feel for listing them. It says which you did no longer examine the task description earlier than you applied, and in case you are sending out lots of resumes, it can be the kiss of death if the same individual receives your resume twice for 2 special jobs.

Example: from the website – 50 nation jobs (dot)com:

““Work closely with law enforcement, District Attorneys, Patient Attorneys, public advise businesses and other DHS organizations for the duration of the country, and the Oregon State Police, Drug Enforcement Division, whose role it is to put in force the program’s statutes and rules. Monitor, tune, and/or respond to:”

Buzz words to apply from this job description paragraph – “Work intently with,” “role it’s far,” “to put in force the program’s statutes and guidelines,” “Monitor, track and/or reply to.”

4 – Make positive you fit the process description and your bullet factors within the equal order, so you are the usage of what the business enterprise considers to be crucial with what you bear in mind to be critical – If the task description lists a hierarchy of obligations, have your resume bullets in the identical hierarchy of significance.

5- Sell yourself. Do you genuinely need a beginning position in an organization, or would you be over-certified, become bored and cease if you had to start at the start with the one’s parameters.

Imagine what would appear in case you put in your resume that you have been, “Seeking management of a enterprise division operating with $50,000 __________ you fill inside the clean (in receivable money owed, net sales earnings,… ), instead of, “Seeking a beginning role with a developing company. Being humble handiest has openings for mail clerks and messengers.

6 – Do your homework. Go online and find out what the organization you’re applying for really does and create multiple resumes. Use your studies for a better resume. Write a cover letter without delay targeting unique niches, particular key phrases, particular obligations, precise corporations, and divisions inside businesses – Know who owns the agency and someone aspect about that character. Ask for an interview for your cowl letter.

Example: “I am available for an interview Monday thru Wednesday, _______ (date) from 8:00 am-12:00 noon. Please contact me at ____________ (phone, e-mail) to set up a date and time to speak about my qualifications and your needs.” “I look ahead to Listening to from you.”

One lady I know changed into thrilled to peer a gap for a company she loved and could not wait to use for the activity. After about half an hour of studies, she discovered out that they have been horrid to paintings for and found a better role with considered one of their competitors in a role she nevertheless has and nonetheless loves ten years later.

7 – Call your references AHEAD OF TIME. Make positive you’ve got present-day telephone number, address, and email data in your Professional and Personal reference sheet. You could be so completely amazed how speedy out-of-date this stuff ends up and how FEW humans trouble to check their information for accuracy. This step must be a no-brainer, but unluckily it isn’t always.

TIP – Send a replica of your resume for your references so that they know what to say on your behalf (coach them).

“The individual who goes farthest is normally the only one who is inclined to do and dare.
The positive-issue boat in no way gets far from the shore.”

– Dale Carnegie –

There are literally loads of Search Engine Optimization (search engine marketing) pointers from numerous sources throughout the internet. Many internet marketers will declare that their internet tips will assure you the “holy grail” of net advertising and marketing that’s the top spot on Google. Realistically, no person knows Google’s mystery algorithm, and the folks that “assure” a top spot on Google are selling you a rip-off. The mystery to search engine optimization is honestly beating the opposite guys. Like the vintage saying goes… “You do not ought to run quicker than the undergo; you simply should run faster than the fellow after you.” This is the name of the game to that pinnacle spot ranking. You must really have a higher SEO-optimized website than your competition.

We’ve put together a “Top 10” list of search engine optimization tips that we KNOW work with that in thoughts. We realize they work because we’ve got attempted them ourselves, and we’ve visible they work for our clients who’ve tried them. Do these, and we guarantee your website will circulate up the scores.

1. Content is King. Or within John Reese’s words, “Content is higher than King, Content is Kong!” Think of your internet site as an internet actual estate. The extranet actual estate you personal, the greater important you’re to the search engines. If you notice what number of pages and how much content material “The Biggies” (i.E. Amazon, eBay, Microsoft, Wikipedia, etc.) have, it’s wonderful. They have loads of heaps (and possibly even thousands and thousands) of pages on their websites. So you want to generate clean new content material frequently. This is the MOST IMPORTANT element of search engine marketing.

2. Bold Your Keywords. Make some of your keywords Bold for your pages. You can do that with the aid of using the <b> </b> tags around your keywords. This may be without problems over executed but choose a pair of key phrases you are trying to optimize and cause them to Bold. This will notify engines like google that those phrases are vital to your web page and give you a couple of extra points for the one’s keywords. Just be careful no longer to overdo it.

3. Articles. Articles are a first-rate way to construct content on your site. What makes articles even extra precious is the reality that you can’t simplest put up them on your web page; you may publish them to article directories who will post them on their sites with a link lower back for your website online. This will offer you exceptional backlinks on the way to closing for years! We are happy to help you with this if you don’t need to try this yourself, visit our internet site.

4. Deep Links. Google is getting a lot smarter about hyperlinks. Sheer quantity will no longer assist you any further. Even link exchanges are starting to get discounted. However, fine links are nevertheless counted closely. It would help if you had hyperlinks entering as many pages inside your website online as viable. This tells the search engines like google and yahoo that you have relevant content material throughout your website online and which you aren’t the usage of an automatic link change. If all of your inbound hyperlinks are on the same web page, the serps suppose you have a shallow site with the simplest web page relevant to the subject or keyword.

5. Image Links are a Problem. If you feel you have to use photo hyperlinks, make certain you have textual content hyperlinks that seem to be first coded. The seek spiders will follow the first link they stumble upon, and all symptoms show they will now not follow a photograph hyperlink. Now, we should let you know that no one is aware of search spiders’ behaviors precisely, and the behaviors of seeking spiders are constantly changing. Our studies have proved that search spiders will now not follow extra hyperlinks to the identical page.

6. Have Multiple Domains. If you could, have a separate area name for each topic/keyword. Search engines think about the URL of a website whilst they are rating for key phrases. For example, if you create equal websites with approximately golf equipment, you will optimize the keyword word: Nike Golf Balls. Which URL do you suspect Google will rank higher: GolfStuff.Com/merchandise/nikegolfballs.Html, or NikeGolfBalls.Com? In this situation, NikeGolfBalls.Com would get priority.

7. Participate in Article Exchanges. Article exchanges are like hyperlink exchanges on steroids! Article exchanges are a perfect way to build exceptional content material on your website and get your content material out on different sites. An instance of a piece of writing change would be if you posted someone else’s article for your website with a link again to their website; in flip, they’ll submit one among your articles with a hyperlink again for your website. This is mainly powerful when you have a specialized product. Let’s use our Nike golf ball example. You put up a piece of writing from a site that gives guidelines and hints on enhancing your golf recreation and provides a hyperlink to their website. In flip, they post your article on Nike golfing balls with a link returned to your site. If done properly, this is a win-win state of affairs. The different web page gets a number of your site visitors from folks interested in pointers and tricks, and you get a number of their site visitors from individuals who are inquisitive about Nike golf balls.

8. Mix Up Your Inbound Links. You do no longer need all of your inbound hyperlinks looking the same. If all your hyperlinks appear identical, they may be discounted through the serps because it looks like automation. It is quality to mix it up, mainly utilizing key phrases. Typically site owners will use their page’s name because of the hyperlink text, which is OK, but not all of the time. Use the call of the organization or key phrases. If you use the keywords, this will come up with greater points with the search engines like google and yahoo when it comes to your page’s relevancy for that keyword.

9. Linkbait. In a way, the pleasant way to get incoming hyperlinks is through Linkbait. Linkbait has content material that others find valuable and link to it. This relates again to content and is via a long way the nice manner to get high-quality herbal hyperlinks. If you write a killer article or weblog post, people will hyperlink to it without any extra effort from you, and the serps will choose up on this.

10. Include a Sitemap. This is one of the most effective recommendations that many site owners ignore. Keeping an updated sitemap makes your website online a whole lot less complicated for search engines like google to index. Many SEO experts claim that certainly having a sitemap yields some greater factors from the search engines. Whether this is authentic or now not, making your site extra beautiful to the quest robots and spiders is usually an amazing component. If you do not understand how to make a sitemap, you could carry out a Google look for XML-Sitemaps and locate one to generate one for you totally free!

If you utilize these guidelines, you’ll be beforehand of ninety-five % internet marketers on the internet. As I mentioned before, the important thing to SEO is clearly beating your competition. For a few niches, this can be pretty clean. For others, this may be very hard. If you experience like you want to assist in beating your opposition, we can generate an in-depth record for you that explains exactly what your web page needs so that it will be on top. This file is FREE with our carrier. We aim to make our customers’ websites the top websites on the internet. Sign up for our carrier and begin beating the competition nowadays! Using Ryan Wilson, Founder, and CEO of Wilson Website Consultants Ryan Wilson.

Hands down, electronic mail is the maximum broadly used, and cherished computer software brought to life via the Internet. According to the ebook ‘Messaging Today’ (2000 Electronic Mailbox Report – Feb. 21, 2001), “Email is the most a hit communications generation for the reason that tv, and in a few years may even surpass that. There are presently more than 891 million email accounts in use Worldwide and 440 million within The U.S. By myself – with a median of more than 4 e-mail accounts consistent with man or woman.””

While more than 200 million folks use and revel in email, a few thousand people are abusing the gadget and unfavorable the conversation potential of email for the rest of us.

SPAMMERS ARE THE ENEMY OF US ALL!

The most not unusual kinds of email abuse are as follows:

– Using electronic mail harvesters (software that gathers email addresses from the Internet for the cause of sending junk Mail messages).

– Selling the addresses gathered from a real opt-in e-mail listing to someone who the recipient did not provide touch permission to personally.

– Buying the Millions of CDs after requiring humans to decide-out of email, in preference to choose-in to the e-mail.

– Providing takeaway addresses that don’t make paintings.

Generally, the persons using these unsolicited mail techniques are morons who are too lazy to learn how to increase a sincere online business or too impatient to build an enterprise so one can make final a lifetime. Let us now not overlook that “moron” is the keyword right here seeing that a spammers enterprise will no longer generate enough profits to justify the price of doing enterprise the outlaw way.

LAZY LIVES ON BOTH SIDES OF THE STREET!

Spammers spam because they’re too lazy to build an internet commercial enterprise the old-fashioned way — with honesty and integrity. As a result of the spammer’s obnoxious laziness, the general public has been confronted with the growing nuisance of loads of junk mail messages in their e-mail boxes daily! I even have filtered more than 100 portions in step with day to my trash bin, and I nevertheless, acquire every other 2 hundred plus messages in keeping with the day that I even have now not set up filters for yet.

While I will admit that spammers are genuinely annoying, I ought to confess that the majority has created new problems for everybody! In the battle towards unsolicited mail, electronic mail account holders continuously advocate that their ISP’s ought to cope with the junk mail issue for them.

ISP’S RESPOND

By placing the obligation of controlling unsolicited mail at the shoulders of ISP’s instead of hitting the delete key ourselves, we’ve opened an entirely new can of worms. In truth, ISP’s can not do too much to stem the tide of unsolicited mail. Yet, with so many irritated clients, ISP’s felt strongly want to locate some form of strategy to the trouble.

ISP’s had one in every of options:

– RBL (Real-time Blackhole List) http://mail-abuse.Org/rbl/

– Installing Email Filters

Neither is a great strategy for the unsolicited mail hassle… In reality, each is an absolutely very terrible answer to the spam hassle!

HOW SPAM FILTERS WORK

To recognize the predicament created by using filters within the struggle in opposition to junk mail, we have first to recognize how unsolicited mail filters work. It is important to remember that filters are virtually software packages.

The software isn’t intuitive!

While a few software programs might also seem intuitive, the phantasm exists only because the thoughts of the programmer were capable of foreseeing your dreams for using the software program.

Filtering software exists handiest as a set of regulations to decide the likelihood of a message being unsolicited mail. Here is a definition of a number of the primary policies that junk mail filtering software follows:

1. If the origination email server isn’t like the e-mail the server of the sender’s default email deal with, then it’s far likely
junk mail.

2. If the email is added to greater than 25 human beings, it is probably junk mail.

3. If the e-mail originates from a selected server, then it’s miles probable junk mail. (This is the handiest rule that the RBL follows.)

4. If the email originates from a specific usa TLD (pinnacle-level area), it is probably spam.

5. If sure phrases seem in the Subject or Email Body, then it’s
miles probably spam. (This is wherein the real problems begin!)

THE PANDORA’S BOX OF THE SPAM WARS

ISP’s who select the filter option will either install a clear-out on incoming electronic mail simplest, outgoing electronic mail most effective, or a mixture of both The 5th fundamental rule within the spam filtering software that most ISP’s use, every ISP has a listing of “junk mail words” that the software scans for.

A few of the simpler, more obvious “unsolicited mail words” comply with:

– HGH

– DVD

– Casino

– Gambling

– Porn

– Million

– Billion

– Viagra

The first time I had experienced the unsightly filter trouble was with my first ezine. My ezine became a laptop support book, and upon the introduction of a chief virus, I attempted to ship instructions to my listing on how to become aware of the virus and repair its harm. Unfortunately, my list server had blocked all messages that mentioned the call of the virus. (Never mind that the real payload email in no way noted the given name for the virus!)

My second revel in trying to send an editorial to a pal because I felt the thing’s content was important for my buddy to have. After seven attempts, I, in the end, realized what the blocked “unsolicited mail word” changed into. If you could believe it, the blocked word was Amazon.Com !!!

Within the ultimate 30 days, I had outgoing emails blocked with the aid of my own ISP. The first was being introduced to a consumer to tell them that I had obtained their price. The problem of the e-mail changed into “Payment Received” (a not unusual difficulty of spam messages) !!!

The 2d email hinged on a piece of writing I tried to deliver for any other purchaser. The dreaded “unsolicited mail word” changed into “gold” !!! We needed to trade the object’s call to get the article beyond my personal ISP’s filters.

THE PROBLEM IN A NUTSHELL

Richard Lowe, the proprietor of http://www.Internet-Tips.Net, says, “The Internet is a conversation. It’s as easy as that.” The trouble with ISP filtering is that the ISP cannot recognize what we want to read and what we do now not want to read. A single ISP has customers who use the Internet for enterprise, fitness, the circle of relatives, studies, or any of a dozen special purposes. The man or woman who desires to use the Internet for the circle of relatives communications generally has no interest in commercial enterprise subjects. And the net commercial enterprise person may also don’t have any hobby in their own family tree software or fitness products.

Yet, the ISP has no preference to block all styles of “spam words” for the total range of communique subjects. As a result, the family person won’t see the statistics concerning their own family tree software program or different domestic life objects. The commercial enterprise character may not be capable of getting hold of facts crucial to their business’s operation.

THE SCOPE OF THIS PROBLEM

We, electronic mail junkies, tend to enroll in ezines overlaying a wide variety of private possibilities. Unfortunately, a huge quantity of ezines is being blocked using ISP’s because ezines tend to meet at least two of the standards constructed into the most unsolicited mail filters (#1, #2, and occasionally #five).

Once more, the fifth basic rule is the damaging one. Spammers are using more common words in their mailings that the ISP’s are starting to block.

I can nearly guarantee that if your personal ISP changed to show off their spam filters for a month, you would get to peer for the first time a massive quantity of ezines which you subscribed to manner back whilst, but have by no means visible before.

Sure, you’ll see a massive increase in the unsolicited mail entering your electronic mail container. Still, you will additionally see all the mail that you need to receive that you haven’t been receiving.

WHERE SHOULD WE GO FROM HERE?

If we depend upon our ISP’s to do the filtering for us, we commit ourselves to receive handiest the statistics that our ISP’s filters can allow us to receive. It is as simple as that.

Like the information pundits on tv say approximately the struggle on terrorism, “We have a preference for freedom and security. The greater of one we have, the much less of the alternative we will have.”

We have two alternatives:

1. We flip lower back the tide of ISP-controlled conversation and take delivery of the responsibility of setting up our own filters to take away the rubbish in our inbox.

2. Or, we keep depending on our ISP’s to filter out the spam with the aid of including new words to their “junk mail phrase” lists, doing away with all personal manage from our private communications.

TURNING BACK THE TIDE WILL REQUIRE SOME CONCERTED EFFORTS

Our ISP’s were asked for so long to be our “Big Brother” to stem the tide of junk mail. ISP’s have come to the point of
believing that we’re children who want to be protected from the “morons” who’re destroying these outstanding communications tools.

To flip lower back this tide, we must be equipped and willing to be given the non-public responsibility of controlling our very own communications.

First, we need to discover ways to use the tools protected in our email software program to install our own filters. Once we have the fundamental know-how of installing our own electronic mail filters, we need to progress to step.

In step, we must contact our ISP and allow them to recognize that we need to be answerable for ourselves. Our ISP should apprehend that we DO NOT need them to run spam filters on their email servers. We must claim that we do now not them to baby-sit down our communications for us. We have to emphasize that we want to determine what we need to examine and what we do not want to read! We should emphasize that we might instead use our delete keys than depend on their filters to no longer block any of our important communications.

You and I alone will not be capable of convincing our ISP’s to ditch the policy of appearing as our “Online Big Brother.” But, whilst enough folks have banded collectively and made our needs for open communications clear, ISP’s will ought to be aware and flip off their filters for fear of dropping their patron base.

If we allow ISP-managed filters to keep growing unabated, the filters will eventually take away the actual cost of e-mail as a communications tool. We ought to take a stand to reverse the focus of the War Against Spam! We should take a stand now to opposite the tide or danger the very actual death of e-mail communication and the Internet!

A wi-Fi router is one of the most important pieces of tech that’s in any household. It is also one of the most neglected pieces of tech in India, considering the poor quality of modems that Internet Service Providers give in India. The situation is abysmal. Even if you manage to get your Wi-Fi modem installed in a rather central position, multiple elements come into play. Chances are you will suffer from the dreaded “dead zones,” which are essentially internet-less voids, or at least, you will face speed bumps.

For example, the Nextra fiber line in India comes with a rather abysmal Binatone router. The modem has inferior coverage, inferior to even the old Airtel Beetle modems. So how do you fix something like this? Most ISPs will nudge consumers towards extenders. But then the extenders kill the burst speed. So, we tell you a few better ways to fix the Wi-Fi woes if you have them at your home.

1- The best way to fix the Wi-Fi issues is to get a new router. Preferably, it would help if you opted for a new dual-band router that supports both 2.4GHz and 5GHz and works on 802.11ac or 802.11n standards.

2- The Wi-Fi channel that your router is using must be appropriate. On Windows PCs, you can use a free tool called inSSIDer to know what channel your router is on. On OS X, you can press and hold the “option” key and click on the Wi-Fi preferences menu to figure out which channel your router is operating on. To change, the settings you’ll need to go through the router model as this depends on the make and model of the router.

3- As we mentioned before, the modem or router is perhaps the most neglected tech piece in the household. You may not know it, but even your router keeps getting software updates, but these updates happen manually in most cases. To update your router, you’ll need to enter its settings interface, which isn’t done often, and there will invariably be a firmware update in the waiting for you Web Posting Mart.

4- Just like the router, there could be a problem with the PC or Mac, or they may not be running the latest drivers. There are a few Wi-Fi issues on OS X El-Capitan that slow down the speed and reduce the range. To fix them, you need to delete four files from:

The five files in question are:

— com.apple.airport.preferences.plist
— com.apple.network.identification.plist
— com.apple.wifi.message-tracer.plist
— NetworkInterfaces.plist
— preferences.plist.

Before you delete these files, you should make a backup (in case something goes wrong). After they are gone, you will notice a marked improvement in Wi-Fi performance.]

5- One of the things you can do with your Wi-Fi router is to move it around in a more central location in your house. If you have bitten the bullet and bought a separate router, maybe, you can purchase a long Ethernet cat-5 cable too so that you can centrally place the router for improved coverage across your house.

6- Routers can be upgraded. At least their antennas can be. Routers with external antennas can up updated with high-gain antennas, and you can position them in the desired direction. High-Gain antennas can cost anywhere between Rs 3,500- 7,000. One can find them at places like Nehru place or online marketplaces like Amazon. or even AliExpress, which will ship from China.

7- Your Wi-Fi signal may be suffering from a lot of interference. Cordless phones, microwaves, Bluetooth, and other appliances can cause interference. You can either eliminate all the interfering elements or invest in a dual-band router like an Apple Airport Extreme or a NetGear N600, operating in a 5GHz band. This brand doesn’t get affected much by interference.

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8- You can extend the router’s range by using a trick called the WindSurfer tinfoil trick. You can use an old used Coke can and peel it open using a can-opener. (Be careful. Don’t cut your hands). You’ll need to punch a hole in the base of the can so that the antenna of the router can pass through, and the rest of the body can act as a rudder for the signal. The results wouldn’t be fantastic, but there will be a minor boost.

9- If you are on a different floor than your router, then it is best to stick to the 2.4GHz band, which is better at punching through walls. The 5GHz channels, as already mentioned, don’t suffer from interference, but they struggle with walls.

10- If you’re open to being adventurous, you may want to try out an open-source software tool called DD-WRT. It is known to unlock the router’s full potential, which will obviously positively impact the performance of the router.

Sree Sreenivasan, the new Chief Digital Officer of New York City, is now in India for a lecture tour speaking on social media. Mr. Sreenivasan announced his plans for a speaking tour and family vacation through Facebook when he was fired by New York’s Metropolitan Museum of Art in June.

New York Mayor Bill de Blasio tweeted that Sree Sreenivasan will be the city’s new Chief, not long after this announcement.

As part of the scheduled tour, Mr. Sreenivasan, who is in Chennai, shared his experiences and concepts with J Sam Daniel Stalin of NDTV. “I found it very difficult; I had no choice. The last people I told were my children and my parents. I was using Facebook to get some help, but so many people around the world told me the benefits of seeing it,” NDTV quoted Sree Sreenivasan. Mr. Sreenivasan thinks that reducing the digital divide in India a major challenge.

“It’s all over the world. Economic, race, aptitude, attitude, and age contribute to this. It’s important to make these services available in platforms poor people are using; I’m excited looking at Twitter Sewa addressing railway complaints in India and Google’s WiFi at railway platforms. My job is to tell people why they should use these services,” the former Columbia Professor said.

As a social media expert, he believes that Indian professionals are not adequately making use of LinkedIn.
“It’s the most underappreciated of all in the social network. The only Indian who has understood is Satya Nadella, who bought it for 26 billion dollars,” he says.

He also suggested a method avoid addiction to devices. “At home, no phones at the dining table, so we are forced to talk to each other. Another game I learned on Wall Street is while going for dinner; all put down their phones. We order expensive food and whoever touches the phone first pays for all.”

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Sreenivasan, a former teacher of journalism and Dean at Columbia University and one of the most renowned social media experts globally, is the first Chief Digital Officer of Columbia University. He has also been a mayoral appointee on the Commission on Public Information and Communication since 2015.

Born in Japan as the son of former ambassador TP Sreenivasan, Sree Sreenivasan holds a Bachelor’s degree in History from St. Stephen’s College in Delhi and a Master’s degree in Journalism from Columbia University.

New Delhi: Bharat is getting online faster than India. By 2020, about 315 million Indians living in rural areas will be connected to the Internet, compared to around 120 million at present. That’s about 36% of the country’s total online population. By 2020, this share of rural India will jump to 48%, creating a huge opportunity for brands and marketers in places were establishing a physical presence is still a challenge, according to a study by the Boston Consulting Group (BCG) titled ‘The Rising Connected Consumer in Rural India

.’At present, the study noted, rural Indians use the Internet mainly for social network websites (around 70% of the Internet users living in rural areas) such as Facebook and for emailing. About 15% of rural consumers use the Internet to research products, purchase a product, or register satisfaction or dissatisfaction with a product after the purchase is made, compared with 30% of urban consumers. “The amount of actual online commerce in rural India is still small, but it is picking up. From 2015 to 2016, the penetration of online purchasing in these areas doubled from 4% to 8%,” noted the study. The key reasons are “convenience and discounts,” it added.

Rural consumers hesitate to buy online because of delivery and return issues and a widespread perception that e-commerce is neither safe nor reliable, the BCG study said. “Almost 40% of rural consumers feel that their personal information is at risk, while 30% believe that products sold online are of poor quality and 25% find e-commerce sites and apps hard to use,” it added.

Marketers, BCG suggested, should have a different digital strategy for rural markets. These include a simpler or a different app designed for smaller screens and low bandwidth telecom networks; and local languages availability. Besides, marketers should make advertisements more relevant to this new set of target customers.

“Companies looking to tap the rural market should first evaluate which touchpoints in their targeted customers’ purchase journeys are most affected by digital and to what extent… The economics of the Internet allows marketers to re-evaluate the business case for reaching rural markets,” added the BCG study.

Marketers agree.

“The benefit of the Internet is that people are more aware of what is happening in the world. With the digital revolution taking place in the country, it becomes easier for brands to reach consumers. We are hopeful that with rural penetration of the Internet, people will be more aware of brands, products and it is going to help the retailers a lot,” said Sandeep Jain, executive director of Monte Carlo Fashions Ltd.

According to Kumar Rajagopalan, chief executive of The Retailers Association of India (RAI), bandwidth is the biggest challenge. “I don’t think until we get the bandwidth sorted, true inclusive growth can happen,” he said.

Vivek Gaur, CEO of online seller Yepme.com, agreed. “The infrastructure needs to come up as quickly as Internet penetration is coming up. For a brand like ours, a mass casual wear brand, it makes a lot of sense to have something driving traffic from the bottom of the pyramid. I think the government is investing a lot, and I sense that India will be more like China than the US in a couple of years where people have much more access to the Internet,” he added.

In its study, BCG gave the example of China’s largest online seller, Alibaba’s model, tailored for rural areas in China. “In October 2014, Alibaba announced it was investing $1.6 billion to set up 100,000 rural service centers all over China’s countryside. It has a presence in almost 16,000 villages so far. These e-commerce outposts are equipped with computers and free Internet service,” noted the study.

Alibaba-backed Paytm, an Indian online payment service provider, and online marketplace declined to comment on how the company is looking at expanding its reach in the rural markets.

The study offers insights into the user base expected to drive the next wave of Internet consumption in India. That is perhaps why search engine Google and popular social networking site Facebook invest top dollars in local content in India. At present, Google is working with the government to roll out its ambitious Internet balloon program, called Project Loon, which forms a large communication network using balloons in the earth’s stratosphere. This is specifically aimed at providing connectivity in rural areas.

The report is based on surveys conducted by BCG’s Center for Customer Insight (CCI) of approximately 4,000 rural consumers in 27 villages in 14 states in 2015 and 2016. It profiles five different segments of Internet users in rural India – mature, ambitious, late adopters, next wave users, and ‘dark on the Internet.’ More than 60% of rural users have been online for less than two years, which means most rural users are still relatively immature digitally. Their usage patterns can be expected to evolve as they gain experience. It is a mistake to regard rural users as a single set.

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“Ambitious users play games, download media, and are especially active on social networks. The online activities of next-wave users are more limited: interacting on social networks and listening to music. Late adopters are mainly social networkers, while mature users seek out business and job information, read news, and play games,” stated the report.

It is, therefore, important for marketers to understand the differences between rural and urban consumers. Two-thirds of rural users go online using feature phones, and only a quarter have smartphones. As against this, almost two-thirds of urban users own smartphones. Because of differences in devices, network capabilities, and underlying consumer behavior, rural and urban internet users choose different apps and do different activities online.

For example, rural users are more likely to use the UC Web browser (which is popular in other emerging markets) because it employs technologies such as data compression, which helps load web content faster and reduce data consumption during browsing. They tend to use apps such as SongsPK, which downloads songs for free because streaming does not work well on 2G connections. Many rural residents use Whatsapp for messaging, which would probably be of the first apps they tried. Alternatives such as Hi and Line are perceived as heavy data consumption apps; they are used more for video calls and exchanging files. Vernacular media consumption apps such as Daily hunt (formerly NewsHunt) and Dainik Jagran are more popular than English-language media apps.

With the proliferation of smart home devices, online gaming platforms, and streaming video services, maintaining a strong Internet connection at home is more important than ever. If you’re experiencing lag while playing League of Legends, or it takes forever to download music, there’s a good chance that the problem is on your end and not an Internet Service Provider (ISP) issue. Before you schedule a service call with your cable company, check out our tips for troubleshooting your Internet connection.

Can You Ping It?

Try performing a Ping test to see if you can connect to the outside world. There are several free Ping utilities available, but the easiest way to ping a website using Windows is to open a command prompt and type “ping,” followed by the IP address of the site you want to ping. If you don’t know the IP address, you can type the full address. For example, to ping Google, type Ping google.com. This sends small data packets to the target site and measures how fast your connection is in milliseconds. If the test is successful, you’ll see timed results. If it continuously fails, try pinging several sites. Keep in mind that not all websites accept pings. If you still can’t get results, you might have a problem with your modem or router, or the problem might be on your service provider’s end.

Are You Getting Power?

If you can’t connect to the Internet at all, take a look at your router’s LED status indicators. If there are no lights at all, the router is probably unplugged or powered down. Please disconnect the power cord and reconnect it after a minute or two. Make sure that the Power switch is in the On position. If the router still isn’t powering up, you may have a failed power adapter, a faulty power strip, or a fried router. If you have cable or DSL, you should also check that your modem is getting power.

Reconnect

Check Your Status

If you have a modem and a router, make sure they are both functioning properly. Check your modem first to see if its power LED is lit. Also, check your Link or Online LED and any activity LEDs. If there is no power or LED activity, turn the modem and router off and wait several minutes before restarting. Wait until the modem comes back online before restarting the router. If your router’s power LED is lit, check the Internet or WAN indicator. On most routers, this should be green and may be flashing. If your router doesn’t have status indicators, look around back to see if the Ethernet port lights are flashing. If there is no activity, turn the router off. Unplug and reconnect each cable, making sure each cable is seated correctly in the appropriate port. Wait a few minutes before rebooting the router.

Change The Channel

Routers can use one of 14 frequencies, or channels, to send and receive data over the widely used 2.4GHz band. Most of these channels overlap, but channels 1, 6, and 11 do not and are the most frequently used. If your Wi-Fi connection is spotty, you may be experiencing channel interference. Try changing your Wi-Fi channel using the router-management console. If the channel is set to Auto, try setting it to another channel to see if this improves your connection.

Cable Connection Okay?

Before you start thinking about resetting or replacing your router, inspect the connection coming into your home. This is usually located on the side of your house and may or may not be housed in an enclosure. Ensure that the main cable hasn’t been chewed up by a squirrel or knocked loose by debris from a storm. If a cable splitter is being used, make sure each connection is tight and the connectors are properly crimped. If the splitter looks suspect (i.e., rusty or dirty), try replacing it.

Reset Button

Start Fresh

If rebooting your router doesn’t do the trick, try resetting it to its factory defaults and performing a fresh install. For most routers, this is done by pressing a tiny reset button on the rear panel and holding it down for several seconds until the LED lights begin flashing. Once reset, use the accompanying disk or Web-based setup utility to reinstall the router.

Firmware

Make Sure Your Firmware Is Current

Firmware is embedded software installed at the factory on a read-only memory (ROM) chip, which allows the router hardware to implement network and security protocols. Most vendors provide downloadable firmware updates that resolve performance issues, add new features, and increase throughput performance. Look for the firmware update tool in the System section of your router’s management console and follow the instructions carefully to ensure that you install the correct firmware version. Do not download the firmware from a third-party site.

Adjust Antenna

Do You Need an Extender?

If you can wirelessly connect to the Internet in one room but not another, check your router’s Wi-Fi signal strength. Look at the network connection icon on your PC or mobile device to see how many bars are showing. If you only see one or two bars, your Wi-Fi signal may be too weak to maintain a strong Internet connection. Try connecting to another band if you have a dual-band router. Readjusting the router’s antennas or changing your router’s location (if possible) can help improve range as well. If relocating the router is out of the question, a range extender may be required to boost the router’s Wi-Fi signal. We like the Tenda P1002P 2-Port Powerline Adapter Kit and the Amped Wireless Titan-EX High Power AC1900 Wi-Fi Range Extender (RE1900A).

Is Your PC/Phone/Tablet Configured Correctly?

If you can browse the Web with your laptop but can’t connect with your smartphone or another PC, check the problem device’s network settings. For smartphones, go to your Wi-Fi settings and make sure Wi-Fi is enabled and that you are connected to the proper SSID using the correct security password. Make sure Airplane Mode is disabled and that your time and date are correct. For Windows clients, make sure the Wi-Fi switch is turned on and that the device is not in Airplane Mode. Right-click on the network icon in your system tray and select Troubleshoot Problems to run the Windows Network Diagnostic routine. Very often, this will correct common issues by resetting the adapter. Also, check your network adapter settings to ensure that the adapter functions properly and uses the latest driver.

Make Sure Your PC Is Healthy

Check for spyware, viruses, and malware. These programs are easily downloaded and installed, without your knowledge, while you’re surfing the Web. They can run undetected and have a significant impact on your Web surfing speed and overall system performance. There are plenty of free and subscription-based utilities available that will detect and eradicate these programs and prevent them from being downloaded and installed in the first place.
Time to Upgrade Your Router?

If you’re using an older 802.11b or 802.11g model, you may want to consider upgrading to a newer, more powerful router, especially if you have multiple client devices vying for bandwidth. A dual-band router gives you two radio bands to choose from and allows you to dedicate a band to clients that require lots of bandwidths, like streaming video devices and gaming consoles. Moreover, newer routers employ the latest technologies to deliver speedy throughput, with enhanced Wi-Fi range. Check out our list of the best wireless routers when you’re ready to take the plunge.

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Last Resort: Dial Up Your ISP

If you’ve tried everything and are still experiencing Internet connection woes, it’s time to call your service provider. It could be that the problem is on its end and may require a new connection at the pole coming into your house and/or new equipment such as a cable modem or amplifier. If you’re experiencing slowdowns at certain times of the day (think after-school hours), your ISP may be simply unable to handle the increased user load, in which case you may want to find a new service provider. Lucky for you, we’ve tested to find the fastest ISPs in the country.

For more tips to help speed up your surfing, check out Router Features You Should Be Using, Tricks to Boost Your Wi-Fi Signal, and How to Set Up and Configure Your Router.

Whether searching for cool indoor activities, watching TV shows, streaming cricket matches, or catching up with friends and playing games, there’s plenty to keep you busy online. So there’s no better time to refresh ourselves with some basic tips to stay safe when exploring the Internet.

Be an upstander, not a bystander. Social media is a great way to communicate, but sometimes individuals take advantage of the Internet’s anonymity to be hurtful towards others. The best rule of thumb to remember here is: if you wouldn’t say it offline, don’t say it online.

If you ever find yourself on the receiving end of a bully’s words, often the best response is no response. Internet trolls and bullies feed off your reaction, and not giving them one usually makes them give up. Most social apps also allow you to report abuse, so if you come across something that makes you uncomfortable, flag it.

And if you happen to witness someone else being targeted, be an upstander, not a bystander. Take action by calling out the offender, reporting them, or just voicing your support to the victim.

Don’t forget: the Internet remembers.

There are many good reasons to watch what you say and share online. Not only could your words affect someone else, but the effect is also compounded as the Internet has a perfect memory. College is a time to have fun and make memories, but don’t care about your words. What you post online today could be around forever.

I grew up in much simpler times: when we did or said something silly, everybody laughed about it for a few days, and then it was forgotten. But consider how easy it is to find information online today. Or think about how you’ve probably shared things on old accounts that you no longer use or have completely forgotten about. These posts can be hard to erase, and many things are probably better left unsaid on the Internet.

So it’s important to be cautious about what you share and do take the time to review your privacy settings now and then. If you have a Google account, visit www.google.com/myaccount to manage what others can see about you and what account information can be found online.

Safe sites

The Internet has made many things simpler today because they’re just a click or a tap away. New sites and services are created every day. While many of them are genuine, not all are entirely risk-free. What should you look out for?

First, if something seems to be too good to be true, then it probably is. If you happen to come across a really great deal, make a price comparison, research the seller and read user reviews. Next, read the fine print before you click ‘buy.’ Make sure you’re familiar with the seller or service provider’s terms and conditions. Finally, be careful when entering personal information onto a website. Is the site asking for more information than required to purchase a product or receive a service? Examples of sensitive information include your bank account information, security question answers, or passwords. Be suspicious of sites that request this type of data from you as they could be attempting to phish valuable information.

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Keeping websafe is a shared responsibility, and we all have an important role to play. As educated and savvy netizens, you can help your family and friends stay safe online by educating and helping them remember these simple tips.

Soon — or rather on September 5, to be precise — everyone in India with a phone that supports 4G technology will be eligible for the Jio Welcome Offer from Reliance. This means you will get a Jio SIM for free, along with the benefits that come with it. What are these benefits? The benefits are “unlimited” data, calls, and messages for almost three months. Although there is a fine print in all this — the unlimited data is actually 4GB per day, which is generous — it is safe to say that the offer is fairly amazing. And tempting. No wonder a lot of people are going to get the free SIM.

The problem is that in many phones that people have right now, the Jio SIM will not work. And in many, where it is supposed to work, it may not work until you troubleshoot it. But before we come to that, don’t get the Jio SIM if:

— You have a feature phone.

— You have a phone that only supports 2G or 3G. Even some high-end phones that are older than 2 years — Xiaomi Mi 4, for example — don’t support 4G.

— You have only one phone, and you are not willing to change your phone number.

— You have a Dual-SIM phone, but 4G is supported on only one SIM, and you are not willing to move your existing SIM card out of it.

Now that we have taken care of these basics let’s look into the problems you may face after putting in the Jio SIM on your phone. The good bit about the Jio SIM is that it is a nano-SIM with the micro and Full-size adapters inbuilt. So, see which size will fit your phone and then accordingly use the adapter. If you have a phone bought this year, chances are that it will use nano or micro size.

The SIM is not recognized

— If this is the problem you face, ensure that you are putting the SIM in a 4G compatible slot. In many dual-SIM phones, only the primary slot — the number 1 slot is the full-speed, fully supported SIM slow. So, put the Jio SIM in that.

— Restart your phone.

— Take out the SIM and put it again.

— Even after all this, the SIM card doesn’t work; the chances are that the Jio SIM won’t probably work with your phone.

SIM recognized but no signal

— Ensure the SIM is in the primary SIM slot (slot 1) if your phone has dual-SIM functionality.

— Ensure that data is turned on for the SIM. On an Android phone, this can be accessed by tapping on the network sign in the notification shade. on the Mobile Data screen, ensure the data is turned on.

— Ensure that the network settings are all good and that you have opted for SIM 1 as your primary SIM for data.

— Ensure that the phone is set to work with LTE Network. You can do so by going to Settings > Mobile Networks > Preferred network type.
— If required, set the APN to Loop Internet. This is accessible only if Jio SIM is getting recognized on your phone. To check this, go to Settings > Mobile Networks > Access Point Names.

— Try choosing Jio as network operator manually by going to Settings > Mobile Networks > Network Operators.

— If the Jio SIM still doesn’t work, chances are that it has some software or hardware incompatibility on your phone.

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SIM working but no calls

– Install the Jio Join app from Google Play Store. This will most likely fix the issue. Although, the app currently doesn’t seem to work on Android Nougat, in case you have that software on your phone.

Options in case Jio SIM doesn’t work on your phone: What are your options if the Jio SIM doesn’t work on your phone, and you want to use the Jio network. Two options: get a new phone or get the JioFi, a Wi-Fi hotspot router. The JioFi is the cheapest option, although if your phone is too old, something like 3 to 4 years, and if you are thinking of replacing it, maybe you can go with a phone that supports 4G and will work with the Jio SIM.

Since December last year, Google has been unleashing India’s initiatives to capture the next billion users from the developing world. From high-speed wifi at railway stations to content in local languages, the global tech giant has unveiled several plans to get Indians from all walks of life on its platform. “Over the next three years, we plan to help more than 300,000 villages across India go online,” Sundar Pichai, Google’s CEO, had said in December.

On Sept. 28, at an auditorium packed with journalists and developers in New Delhi, Google walked the talk further.
The company, a unit of Alphabet Inc, launched five new initiatives that it hopes will help bring more users online in a country that is notorious for slow internet speed and unaffordable data.

One such service involves rolling out wifi hotspots at places such as malls, cafes, and universities, which are frequented by a large number of people. Currently, Google provides wifi at 50 railway stations across India.
“We want to expand to new venues, like cafes and malls, to help more people get online, and we’re looking for strategic and forward-thinking partners to work with on this effort,” Caesar Sengupta, vice-president, next billion users at Google, said in a statement.

It also launched a new YouTube mobile app “designed to be offline first and work even when there’s low or no connectivity,” the company’s statement said. Other products launched include a Hindi Google assistant inside the messaging app Allo and offline features for the Chrome web browser. Most of these focus on finding a way around India’s super slow internet—the worst among leading Asian countries.

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Despite its slow and expensive internet, India is a key market for companies like Google and Facebook.
Though internet usage is plateauing in the developed world, it grew 40% in 2015. India already has the world’s second-highest number of internet users, with massive scope for growth as penetration is still just around 15%.